CONCEPT & BRANDING

muzeeum is a wonderfully curated design space that sparks the minds - powered by creativity and inspiration. Contemporary brand that appeals to people who are beauty hunters and art-lovers.

THE COLLECTION

It’s an extraordinary collection of modern art from designers, independent makers and every day doers. Hand-picked art reshaped into sketchbooks to home-wares, technical gadgets and kitchen accessories. We create thoughtful, design-led products, art gifts and books with substance, to appeal to all ages. Our mission is to display creativity, innovation, emotion and smarts to everyday life.

MUZEEUM

muzeeumTM collection is born from the desire to explore the new, to collect and treasure handmade goods… to connect designers and craftsmen with technology and to create simple, unique and unexpected product stories.

allSPICE

The allSPICE is а food concept that brings together different flavors from the Arabic and Asian cuisine under one platform. Despite it’s name, is not a mixture of spices, It’s actually just one spice, one brown large dried fruit and resembles smooth peppercorn. The allSPICE flavor brings to mind four different tastes: cinnamon, cloves, nutmeg, and pepper.

Local, fresh ingredients and menu made with more than 50 spices. Delicious Arabic street food carefully curated.

Following the spice route (the silk road) from the Far East till the Mediterranean cuisine their menu highlights the beauty of Teriyaki and Tikka Chicken Barbecue, Tabbouleh, Fatuous, Fallafel, Arabic Barbecue and salads with unique and bold touches.

CONCEPT & BRANDING, INTEGRATED CAMPAIGN AND SOCIAL MEDIA

POWER THE FUN

CHALLENGE Obesity is a modifiable risk factor for diabetes, and both are highly prevalent in Qatar. Most people and their families use cars a lot and many children don’t do any sort of outdoor activities and exercise. SOLUTION CanDo, a unique entertainment center for children. Based on a one-of-a-kind entertainment concept that combines kids love for the digital games with physical activity to improve their physical development and well-being. CanDo features a wearable RFID device that tracks each kid journey through the entertainment center.

GREEN ZONE

CanDo is divided into three fun zones: The Green Zone, where children generate energy through physical games such as jumping, rowing, cycling, balancing and dancing.

RED ZONE

The energy they create charges up their own personal CanDo battery that can be redeemed in the Red Zone with 4D rides and digital games.

YELLOW ZONE

Kids can also earn more energy (CAN bars) for their battery in the Yellow Zone, by solving mind games and trying different sensory activities. CanDo is a place where kids can learn about how energy works, exercise and indulge in a little screen time.

EATOPIA

The vision for Eatopia wasn’t to be just another restaurant; but to be an all-in-one gourmet site – a combination of multi-cuisine dining and retail in a relaxing and urban setting, with ambition to grow into a brand with potential for regional franchising. Thus, our mission was to develop a concept that would bring together diverse food lovers in one place, loyal to a brand that would satisfy their various gastronomic tastes - a go to place for every gourmet occasion.

Famous quotes, food, the menufesto and a touch of humor, embodies Eatopia’s brand essence.

A Better Plate. A Better Place

The outcome of the overall brand works made Eatopia an instant landmark on Qatar’s social scene and winner of newcomer award from Timeout Doha, and Qatar Dining Awards for 2015

THE MENUFESTO

We believe in the power of good food. We believe that wherever there is good food, good things happen. Good thoughts become great ideas. Good moments become great times. And good friends become great friends. We believe that eating good is a fundamental right, not a privilege. But do more than just eat…question what you eat. Because if you want to make the world a better place, it’s wise to start with a better plate.